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Use Less

Use Less

@useless_dk
Est. 2011·Denmark·English·~0.6 vids/wk
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Use Less is a Fashion and Lifestyle YouTube creator with 250K subscribers and 27.6M total views. The channel covers personal styling, capsule wardrobe, minimalist fashion, sustainable fashion, slow fashion. Active for 14 years, the channel publishes about 3 videos per month. Videos average 56.3K views each. Based in Denmark, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

250,000Subscribers
491Total Videos
27,635,047Total Views
Source: YouTube Data API

Audience Insights for Use Less

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
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Niches

fashionLifestyle

About

Helping you build a wardrobe you actually love ✨ I'm Signe, a former fashion designer turned certified stylecoach & colour consultant from Denmark. USE LESS is a personal styling service working within the field of slow fashion. Since 2015 I’ve helped my audience put on the right clothes, say goodbye to fast fashion and hello to lasting style that makes you glow from the inside and out. I embody a slow lifestyle where not being afraid of missing out but committing to the important things in life, is at the core of everything I do. On my YouTube channel I share style tips & tricks that are easy to implement and follow.

Recent Videos

A week in my life: self-care routines, new office tour & getting my hair done
Try this simple way to build your spring capsule wardrobe!
Spring capsule outfits & styling tips | Shop your closet for spring
A week of spring work fits ✨ #capsulewardrobe
A styling trick for literally EVERYONE 🔥 #capsulewardrobe
Easter break 🫶🏻 #silentvlog #lifeindenmark
WORK VLOG: life as a working mum, starting my business again & looking at offices
Why your wardrobe STILL doesn’t work 🤯 | How to build a versatile wardrobe in 5 steps

Channel data updated May 2026

youtube.com/@useless_dk
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YouTube Data API: 250,000 subscribers
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TrySpansa OriginalFashion
Your Data
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Cost per 1,000 Views
Meta Ads (Fashion)$11.20
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Fashion benchmark: 1.9% (Retail & Fashion) · Skailama 2026
Using Fashion benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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