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Tools&Targets

Tools&Targets

@toolsandtargets
Est. 2019·United States·English·~3 vids/wk
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Tools&Targets is a Lifestyle YouTube creator with 125K subscribers and 36.6M total views. The channel covers firearms, ammunition reviews, ballistic gel testing, self-defense ammo, 9mm ammunition testing. Active for 6 years, the channel publishes about 3 videos per week. Videos average 31.6K views each. Based in United States, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

125,000Subscribers
1,159Total Videos
36,643,985Total Views
Source: YouTube Data API

Audience Insights for Tools&Targets

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Tools&Targets’s audience data

Niches

Lifestyle

About

Gun Stuff! Ballistic Gel Testing, Quick Firearm and Ammo Reviews, and Lots of Fun on My Private Steel Target Range! *No firearms or ammunition are offered for sale in any of the videos on this channel. There are no links provided to sites where firearms or ammunition are available for sale.* *I am not promoting, nor do I have any affiliation with, any of the retailers or manufacturers shown in any of the videos on this channel unless specifically stated otherwise.* *All shooting is performed on a private, closed range on private property under controlled situations. Do not attempt any activities shown in the videos on this channel* Impact-Site-Verification: a55a4fc5-cf0f-453d-86a4-ba2ef56a9e89 Mailing Address: Tools&Targets P.O. Box 1096 Collinsville, VA 24078 Physical Address: Tools&Targets 3365 Virginia Ave. Box 1096 Collinsville, VA 24078

Recent Videos

Where's The Beef?!...5.7x28 Suppressed Subsonic Fiocchi FMJ VS Critical Defense Ballistic Gel Test!
QUIET On The Set!...9MM Hornady Subsonic Suppressed Self-Defense AMMO Ballistic Gel Test!
This Hard is TOO SOFT!...Buffalo Bore .32 ACP +P Hardcast Self-Defense AMMO Ballistic Gel Test!
Ferocious 9MM!...Grizzly Kodiak 115 Grain 9MM +P+ Self-Defense AMMO Ballistic Gel Test!
It's So GOOD!...Federal HST Standard VS +P .45 ACP Self-Defense AMMO Ballistic Gel Test!
The BEST Choice?...45 GAP VS ACP Speer Gold Dot Self Defense AMMO Ballistic Gel Test!
9MM VS .380!...Federal HST Self-Defense AMMO Ballistic Gel Test!
The BEST Dual-Motor E-Bike DEAL!...52 VOLT Greatwork M8 Pro Fat-Tire E-Bike Ride & Review!

Channel data updated August 2026

youtube.com/@toolsandtargets
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Channel VideosTools&Targets
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Sponsorship Pricing

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YouTube Data API: 125,000 subscribers
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ROI Estimate

TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

firearmsammunition reviewsballistic gel testingself-defense ammo9mm ammunition testing45 acp ammunition357 magnum ammunition10mm ammunitionammunition performance comparisonshooting rangefirearm ballisticsammunition specifications

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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