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The SM

The SM

@thesm4u
Est. 2020·India·English·~0.6 vids/wk
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The SM is a DIY & Crafts YouTube creator with 36K subscribers and 8M total views. The channel covers paper crafts, card making, greeting cards, origami, 3d cards. Active for 6 years, the channel publishes about 3 videos per month. Videos average 43.2K views each. Based in India, the channel's primary language is English. YouTube channels with 10K–50K sub channels typically charge between $200 and $3,000 per sponsored video. Book a sponsorship directly on TrySpansa.

36,000Subscribers
186Total Videos
8,038,328Total Views
Source: YouTube Data API

Audience Insights for The SM

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee The SM’s audience data

Niches

DIY

About

Hey, I am The SM. My Name is Sakshi Mhatre , glad to see you here! I'm just a regular girl and a student, who loves and creates DIY's, Beautiful and Handmade Greeting Cards, origami, Paper crafts, home decor and much more... I'm 21 years old and I am from India, I hope my video's will help you to achieve what you are looking for. ◔◡◔ Since I am a student, I am not regularly posting here but Please comment and let me know what videos you will like to see. So you will never miss an update. Have a great day ahead!!!◔◡◔ 💜

Recent Videos

POV: You open mini Lays & it rains chips 🤯🌟 #MiniCrafts #PaperArt #DIYFun
I Made a Bunny🐰 Bloom🌸 Box That’ll Melt Your Heart #papercraft #diyideas #handmadecrafts #diy
૮₍˃⤙˂₎ა🍨 I Made DIY Ice Cream Popsicles from Cardboard & Paper! #PaperCrafts #CardboardCrafts #diy
(˶˃⤙˂˶𐙚)₊˚⊹♡ DIY Ice Cream Popsicles Too Cute to Eat! | Aesthetic Paper Craft #DIYIceCream #CuteDIY
I Made the Cutest🍨🍦 Ice Cream-Themed DIY Ever! Which ice cream pop is your fave? #KawaiiCrafts
I made DIY Mini Drinks 🍓🍋🍫🧋| Kawaii Paper Craft Tutorial for Desk Decor #kawaiicraft #diycrafts
Cutest DIY Mini Drinks Ever! | Aesthetic Paper Crafts #DIYMiniDrinks #KawaiiCrafts #Shorts #DIYDrink
I Made a Hello Kitty🎀 Maze Game & It’s TOO Cute! | Kawaii DIY Sanrio Crafts #hellokitty #kawaii #diy

Channel data updated May 2026

youtube.com/@thesm4u
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YouTube Data API: 36,000 subscribers
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ROI Estimate

TrySpansa OriginalDIY & Crafts
Your Data
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Cost per 1,000 Views
Meta Ads (Home Decor)$7.99–$10.24
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using DIY & Crafts benchmark: 1.4%–1.5% (Home Decor & Furniture) · Skailama 2026
Using DIY & Crafts benchmark: 1.4× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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