STUFF WE DO. YouTube channel banner
STUFF WE DO.

STUFF WE DO.

@stuffwedo
Est. 2020·South Africa·English·~5 vids/wk
New on TrySpansa

STUFF WE DO. is a Lifestyle YouTube creator with 8K subscribers and 2.3M total views. The channel covers knife reviews, outdoor gear, knife modifications, pocket knives, bushcraft and outdoor skills. Active for 5 years, the channel publishes about 5 videos per week. Videos average 1.6K views each. Based in South Africa, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

7,960Subscribers
1,411Total Videos
2,271,073Total Views
Source: YouTube Data API

Audience Insights for STUFF WE DO.

See the data agencies & brands use to evaluate sponsorship fit

Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee STUFF WE DO.’s audience data

Niches

Lifestyle

About

Good day Everybody and welcome to STUFF WE DO! Here we do all the knife stuff you love: - Knife reviews - Knife tests - Knife modifications ....and outdoor stuff with knives. I hope you enjoy my channel and learn something, stay safe, happy and have a good one from sunny South Africa. Feel free to subscribe if you are so inclined. Postal address: South Africa P O Box 910-562 Pyramid Pretoria 0120 Instagram: knifestuffwedo

Recent Videos

The Sidekick by Pickled Steel. Super light EDC knife and Brand NEW
How to restore a rusty Swiss Army Knife nail file with no chemicals and a fatwood Firestarter fob.
The BRAND NEW Sidekick by Pickled Steel! Lightweight EDC knife 🔪 14c28n, crossbar lock, G10 Handle
Victorinox Escort: light and legendary 58mm knife.SAK. How to braai a steak on direct coals.
What is your favorite outdoor knife?
VICTORINOX soldier 8 knife. Best military knife
Victorinox Soldier 8 Knife. A Soldier's best friend, how to make potjie.. The Best Military knife.
Old/vintage bits and bobs and a few knives from my parents. Let's Braai!

Channel data updated May 2026

youtube.com/@stuffwedo
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Channel VideosSTUFF WE DO.
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Sponsorship Pricing

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YouTube Data API: 7,960 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

knife reviewsoutdoor gearknife modificationspocket knivesbushcraft and outdoor skillsknife unboxingvictorinox swiss army knivesjapanese folding knivessouth african outdooroutdoor cooking and braai

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See STUFF WE DO.’s insightsFree · 10 seconds · No credit card