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Steffys Pros and Cons

Steffys Pros and Cons

@steffydegref
Est. 2014·United States·English·~0.3 vids/wk
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Steffys Pros and Cons is a DIY & Crafts and Lifestyle YouTube creator with 68.7K subscribers and 39.7M total views. The channel covers home renovation, diy home projects, carpentry, interior design, painting projects. Active for 11 years, the channel publishes about 1 video per month. Videos average 187K views each. Based in United States, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

68,700Subscribers
213Total Videos
39,744,787Total Views
Source: YouTube Data API

Audience Insights for Steffys Pros and Cons

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
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Niches

DIYLifestyle

About

Hi! I'm Steffy! Welcome to my channel! I live by the sea in NY with my husband Matt, our two sons Hudson and Charlie and our doxie Claude. I love thrifting, DIY, carpentry seasonal decor, fashion and crafting - and I plan to share all of my cozy, creative little days on here with you. I've worked as a full time content creator on instagram and youtube for the last 8 years, and I've been craving a space to open up more, chat through my life and expand on DIY tutorials, and I am so excited to do that here, together!

Recent Videos

i dreamed up having cottage core beams, and my dad helped me diy them! I love them! #diy #carpentry
Hot glue is magic ✨ 3 whimsical crafts with it! #diy #craftideas
fresh off the market theme 🪴🥹🌷 cutest bridal shower i was honored to design! #diy #bridalshower
A weenie bit older party! I created decor using ​@SharpieUS Creative Markers #ad #Sharpie_Partner
cute new whimsical decor from @homegoods for the open shelves i built #ad #HomeGoodsFinds
come thrifting with me | long island, ny whimsical thrift finds!
adding whimsy to my dining room | diy wallpaper and adding a pop of color
grandmacore entryway diy 👵🏻🎀👒 how to refresh your home with wallpaper and reset for january

Channel data updated May 2026

youtube.com/@steffydegref
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YouTube Data API: 68,700 subscribers
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ROI Estimate

TrySpansa OriginalDIY & Crafts
Your Data
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Cost per 1,000 Views
Meta Ads (Home Decor)$7.99–$10.24
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using DIY & Crafts benchmark: 1.4%–1.5% (Home Decor & Furniture) · Skailama 2026
Using DIY & Crafts benchmark: 1.4× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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