Niki and Gabi YouTube channel banner
Niki and Gabi

Niki and Gabi

@nikiandgabi
Est. 2012·United States·English·~0.8 vids/wk
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Niki and Gabi is a Lifestyle and Fashion YouTube creator with 9.3M subscribers and 1.4B total views. The channel covers twin, fashion challenges, fashion styling, shopping challenges, sister challenges. Active for 13 years, the channel publishes about 3 videos per month. Videos average 2.5M views each. Based in United States, the channel's primary language is English. YouTube channels with 1M+ sub channels typically charge between $20,000 and $150,000 per sponsored video. Book a sponsorship directly on TrySpansa.

9,260,000Subscribers
559Total Videos
1,377,372,984Total Views
Source: YouTube Data API

Audience Insights for Niki and Gabi

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
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Niches

Lifestylefashion

About

It's Niki and Gabi! Aka the ✨Opposite Twins✨ We post new videos every week! Join the fam & SUBSCRIBE! Turn on ALL notifications (press the bell!!) 📫 for partnerships➜ We're twins, but we're polar opposite in our looks, fashion, and personalities. We create Want to see our Daily Lives / Follow Us separately? ⬇️ Subscribe to our VLOG Channels! ✨📹 FOLLOW US! ✨👩🏻👱🏻‍♀️ Instagram TikTok Snapchat niki: nikidemarrr gabi: fancysnapsbygab X

Recent Videos

Opposite Twins Birthday Gift Haul! *Surprising Gabi w/ a Yacht*
Shopping Viral Spring Aesthetics: Sister vs Sister
Shopping for Eachother like it's 2016
Opposite Twins Make 2026 Visionboards
Opposite Twins Shop Amazon Holiday Wishlists + HAUL
Posing for a thumbnail be like:
$50 Thrift Challenge: Sister vs Sister
Barbie type girl 🎀 vs Bratz 🖤🎸

Channel data updated May 2026

youtube.com/@nikiandgabi
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YouTube Data API: 9,260,000 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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