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Bigger Bolder Baking with Gemma Stafford

Bigger Bolder Baking with Gemma Stafford

@biggerbolderbaking
Est. 2013·United States·English·~2 vids/wk
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Bigger Bolder Baking with Gemma Stafford is a Food & Cooking YouTube creator with 2.9M subscribers and 324M total views. The channel covers baking tutorials, cake recipes, bread baking, professional baking, dessert recipes. Active for 12 years, the channel publishes about 2 videos per week. Videos average 315K views each. Based in United States, the channel's primary language is English. YouTube channels with 1M+ sub channels typically charge between $20,000 and $150,000 per sponsored video. Book a sponsorship directly on TrySpansa.

2,860,000Subscribers
1,029Total Videos
324,457,841Total Views
Source: YouTube Data API

Audience Insights for Bigger Bolder Baking with Gemma Stafford

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%

Niches

Food

About

The kettle’s always on and the oven’s always warm — easy baking recipes for home bakers, new every week. No fancy equipment. Just bold, delicious results. My name is Gemma Stafford — professional chef, cookbook author, and host of Bigger Bolder Baking. After 20+ years in professional kitchens and appearances on Netflix’s “Nailed It!”, Food Network’s “Best Baker in America”, and The Today Show, I’m here to help you bake anything with confidence. I also created GemmaMade — a kitchen and home line inspired by Irish hospitality. Because baking is about making people feel loved, fed, and welcome. Browse recipes: Bold Baking Basics | Best-Ever Recipes | Easy Microwave Recipes | No-Knead Breads | Cookie Recipes | Sourdough Discard

Recent Videos

This French Cake Uses One Cup to Measure Everything
This Ruins Caramel
Why Your Buttercream Feels Gritty
The Pro Chef Way to Make Brioche Bread Dough
Your Oven Temperature Is Probably Wrong
What Room Temperature Butter Actually Means 🍪
How to Make Mug Cakes That Actually Work (Not Dry or Rubbery)
The Mug Cake Mistake Everyone Makes

Channel data updated May 2026

youtube.com/@biggerbolderbaking
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YouTube Data API: 2,860,000 subscribers
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TrySpansa OriginalFood & Cooking
Your Data
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Cost per 1,000 Views
Meta Ads (Food & Beverage)$12.75
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Food & Cooking benchmark: 4.9% (Food & Beverage) · Skailama 2026
Using Food & Cooking benchmark: 1.8× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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