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Yes Theory

Yes Theory

@yestheory
Est. 2014·United States·English·~0.7 vids/wk
New on TrySpansa

Yes Theory is a Travel and Lifestyle YouTube creator with 9.9M subscribers and 1.3B total views. The channel covers adventure travel, extreme travel experiences, global exploration, bucket list challenges, remote locations. Active for 12 years, the channel publishes about 3 videos per month. Videos average 2.9M views each. Based in United States, the channel's primary language is English. YouTube channels with 1M+ sub channels typically charge between $20,000 and $150,000 per sponsored video. Book a sponsorship directly on TrySpansa.

9,950,000Subscribers
450Total Videos
1,283,912,017Total Views
Source: YouTube Data API

Audience Insights for Yes Theory

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Yes Theory’s audience data

Niches

TravelLifestyle

About

We believe that life's greatest moments and deepest connections exist outside your comfort zone.

Recent Videos

Why Does Japan Have 9,000,000 Abandoned Homes?
Abandoned in Germany with $0 for 24 Hours (Man vs. Woman)
50 Hours on Europe's Most Dangerous Island
We Took Our Food Delivery Man on His First Vacation
24 Hours in 2 Countries that Hate Each Other
Inside Pakistan’s Most Dangerous City (surreal)
Exploring Scotland's Forgotten Castles with Giants
Will Smith Surprising My Egyptian Dad!

Channel data updated May 2026

youtube.com/@yestheory
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Channel VideosYes Theory
Browse all uploads·Powered by YouTube Data API

Sponsorship Pricing

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YouTube Data API: 9,950,000 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

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Your Data
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Cost per 1,000 Views
Meta Ads (Hospitality)$8.45–$9.55
Mesha 2025
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Estimated Clicks
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Travel creators typically promote services (bookings, courses, subscriptions) rather than e-commerce products. Standard e-commerce conversion rates don't apply.
Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

adventure travelextreme travel experiencesglobal explorationbucket list challengesremote locationshidden destinationsseek discomfort philosophycultural immersionoff the beaten pathtravel documentariesgeopolitical explorationisolated communitiesextreme conditions travel

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See Yes Theory’s insightsFree · 10 seconds · No credit card