WILX News 10 | Lansing & Mid-Michigan

@wilxtv

Est. 2023·United States·English·~98 vids/wk

New on TrySpansa

WILX News 10 | Lansing & Mid-Michigan is a Sports and News & Politics YouTube creator with 8.9K subscribers and 4.4M total views. The channel covers local news, sports news, michigan state basketball, college basketball, michigan state athletics. Active for 3 years, the channel publishes about 98 videos per week. Videos average 270 views each. Based in United States, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

8,870Subscribers

16,291Total Videos

4,394,125Total Views

Source: YouTube Data API

Views / Video284K

Impressions1.2M

Age Demographics

13-17

18-24

35%

25-34

28%

35-44

16%

45-54

55-64

65+

Gender Split

Male 62%Female 36%Other 2%

Core: Male 18-24

Top Countries

🇺🇸United States

28%

🇬🇧United Kingdom

18%

🇧🇷Brazil

12%

🇮🇳India

🇩🇪Germany

Traffic Sources

34%

Suggested

24%

External

14%

Browse

12%

Content Performance

128KAvg Views

4.2%CTR

+1.2KNet Subs

3:42Watch Time

Subscriber Growth

6 mo agoToday

Device Split

Desktop

48%

Mobile

34%

Tablet

11%

Watch Time

8:42Avg Duration

42%Retention

2.1MHours

6.8Views/Visit

Content Type

Long-form

55%

Shorts

28%

Live

12%

Members

Free · 10 seconds · No credit cardSee WILX News 10 | Lansing & Mid-Michigan’s audience data

Niches

SportsNews

About

Welcome to the WILX News 10 YouTube channel! Stay informed with award-winning local reporters covering the latest breaking news, First Alert Weather, and local sports, including Michigan State University athletics. From football and basketball to other MSU sports, we've got you covered. We bring you the stories that matter most to Mid-Michigan, from community events and local politics to in-depth investigative reports. Our First Alert Weather team keeps you prepared for any weather conditions, and our local sports coverage celebrates the achievements of our high school and college athletes. Mid-Michigan’s #BreakingNews and #FirstAlertWeather. Have a news tip? Email us at . Share your photos and videos: Visit us at

Recent Videos

MSU researchers study how police can rebuild public trust

Snowmobilers to pay more for Michigan trail permits

Metro Detroit water main break raises questions about Mid-Michigan infrastructure

Michigan leaders, developers gather to address housing affordability

LCC honors nursing graduates with pinning ceremony

Grand Ledge softball is DETERMINED to make a deeper run in the playoffs

Highlights: Portland St. Pat's baseball takes over first place with a sweep of Fowler

Pewamo-Westphalia sends 12 student-athletes to play collegiate athletics

Channel data updated May 2026

youtube.com/@wilxtv

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Channel VideosWILX News 10 | Lansing & Mid-Michigan

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YouTube Data API: 8,870 subscribers

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Cost per 1,000 Views

Meta Ads (Athleisure)$9.25–$10.75

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Using Sports benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026

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Using Sports benchmark: 1.3× /year · Beans 2021 freq × Bluecore/MobiLoud RPR

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Methodology & sourcesNot sourced from YouTube

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Topicsclassified by TrySpansa

local news sports news michigan state basketball college basketball michigan state athletics sports interviews coach press conferences breaking news weather reporting local sports coverage ncaa basketball michigan sports

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See WILX News 10 | Lansing & Mid-Michigan’s insightsFree · 10 seconds · No credit card

WILX News 10 | Lansing & Mid-Michigan

Audience Insights for WILX News 10 | Lansing & Mid-Michigan

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