Wayward Son Custom

@waywardsoncustom

Est. 2020·United States·English·~4 vids/wk

New on TrySpansa

Wayward Son Custom is a Automotive YouTube creator with 4.1K subscribers and 820K total views. The channel covers gun reviews, firearm testing, custom gun builds, shooting range, gear reviews. Active for 5 years, the channel publishes about 4 videos per week. Videos average 747 views each. Based in United States, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

4,120Subscribers

1,098Total Videos

819,809Total Views

Source: YouTube Data API

Views / Video284K

Impressions1.2M

Age Demographics

13-17

18-24

35%

25-34

28%

35-44

16%

45-54

55-64

65+

Gender Split

Male 62%Female 36%Other 2%

Core: Male 18-24

Top Countries

🇺🇸United States

28%

🇬🇧United Kingdom

18%

🇧🇷Brazil

12%

🇮🇳India

🇩🇪Germany

Traffic Sources

34%

Suggested

24%

External

14%

Browse

12%

Content Performance

128KAvg Views

4.2%CTR

+1.2KNet Subs

3:42Watch Time

Subscriber Growth

6 mo agoToday

Device Split

Desktop

48%

Mobile

34%

Tablet

11%

Watch Time

8:42Avg Duration

42%Retention

2.1MHours

6.8Views/Visit

Content Type

Long-form

55%

Shorts

28%

Live

12%

Members

Free · 10 seconds · No credit cardSee Wayward Son Custom’s audience data

Niches

Auto

About

Wayward Son Custom is a channel covering custom gun builds, gun/knife/gear reviews, 2A topics, trade show coverage/interviews and subscription unboxings. The owner/content creator is John Drummond, a U.S. Marine Corps and U.S. Army National Guard veteran and former Law Enforcement Officer with extensive training /experience in firearms instruction, SWAT,close combat instruction, gunsmithing, law enforcement, tactics, weapons, etc. Wayward Son Custom was a 2025 Gundie Award nominee (top ten) for Breakout Creator of the Year. Wayward Son Custom is a 2026 Gundie Award nominee for Micro Influencer of the Year. Wayward Son welcomes Amber Drummond AKA Little Miss Random to the channel. She PR & Logistics Manager. She will also provide some extra on-air content. Also joining the channel are Jason Mendenall (Cameraman). For collaboration opportunities please email at #1050337 #AvantLink

Recent Videos

Walther on the Range at the Gathering 2026 #shorts

Shadow Systems MR920P First Shots and Review

Stoeger Pistols on the Range at the Gathering #shorts

Sig P211 GT4 First Shots and Review

2A4E Giveaway!!! Help Out a Worthy Cause and Win a One of a Kind Prize !!!!

Nugnikcufecin (NFG) Custom Ruger RXM/Icarus Precision Build at the Range #shorts

Springfield Armory Echelon 4.0C Comp First Shots and Review

Shadow Systems MR920P at the Range #shorts

Channel data updated May 2026

youtube.com/@waywardsoncustom

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Channel VideosWayward Son Custom

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01Niche

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02Avg views per video

03Audience region

04Subscribers

YouTube Data API: 4,120 subscribers

05Content audience

Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalAutomotive

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Cost per 1,000 Views

Meta Ads (All-industry avg)$9.94

Not niche-specific — Mesha 2025 all-industry average

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Estimated Clicks

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01Avg. Profit per Sale ($)

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02Conversion Rate (%)

Using Automotive benchmark: 2.1% (Automobile & Parts) · Skailama 2026

03Expected Purchases / Year

Using all-industry e-commerce avg: 1.6× /year · Mean of 18 niches with published data

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Methodology & sourcesNot sourced from YouTube

● Free · No credit card required

Estimated pricing — negotiate directly

Topicsclassified by TrySpansa

gun reviews firearm testing custom gun builds shooting range gear reviews knife reviews tactical equipment firearms industry shot show coverage self defense gear everyday carry shooting sports

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See Wayward Son Custom’s insightsFree · 10 seconds · No credit card

Wayward Son Custom

Audience Insights for Wayward Son Custom

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Topicsclassified by TrySpansa

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