The What Podcast

@thewhatpodcast

Est. 2019·United States·English·~2 vids/wk

New on TrySpansa

The What Podcast is a Music and Entertainment YouTube creator with 2.5K subscribers and 629K total views. The channel covers music festivals, bonnaroo, festival culture, live music, music interviews. Active for 6 years, the channel publishes about 2 videos per week. Videos average 1.1K views each. Based in United States, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

2,540Subscribers

589Total Videos

629,179Total Views

Source: YouTube Data API

Views / Video284K

Impressions1.2M

Age Demographics

13-17

18-24

35%

25-34

28%

35-44

16%

45-54

55-64

65+

Gender Split

Male 62%Female 36%Other 2%

Core: Male 18-24

Top Countries

🇺🇸United States

28%

🇬🇧United Kingdom

18%

🇧🇷Brazil

12%

🇮🇳India

🇩🇪Germany

Traffic Sources

34%

Suggested

24%

External

14%

Browse

12%

Content Performance

128KAvg Views

4.2%CTR

+1.2KNet Subs

3:42Watch Time

Subscriber Growth

6 mo agoToday

Device Split

Desktop

48%

Mobile

34%

Tablet

11%

Watch Time

8:42Avg Duration

42%Retention

2.1MHours

6.8Views/Visit

Content Type

Long-form

55%

Shorts

28%

Live

12%

Members

Free · 10 seconds · No credit cardSee The What Podcast’s audience data

Niches

MusicEntertainment

About

Bonnaroo is more than just a festival, and The What Podcast is your backstage pass to the stories, secrets, and the magic that makes it so legendary. Hosted by two entertainment industry veterans, each week Barry and Bryan will take you deep into festival culture, live music, and behind-the-scenes stories. Since 2018, we've connected with passionate music fans worldwide, sharing personal experiences, expert insights, and exclusive interviews with the musicians and industry insiders who make festivals happen. Whether you're a Bonnaroo veteran or a first-timer, subscribe now to stay in the loop on everything that makes music festivals unforgettable. New episodes every Wednesday! Never miss a show and listen anywhere - Search for "The What Podcast" in your favorite podcast app and subscribe!

Recent Videos

Come find us at Bonnaroo Thursday 4PM!

There's no festival like Bonnaroo

Noah Kahan Told Us This Before He Was A Bonnaroo Headliner

Noah Kahan told us this before he was a Bonnaroo headliner

Looking for the hot dog guy at #bonnaroo 🌭

Where’s the Bonnaroo App? It’s Now in Festiverse

Exciting giveways at Bonnaroo!

Is this true?

Channel data updated May 2026

youtube.com/@thewhatpodcast

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Channel VideosThe What Podcast

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01Niche

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02Avg views per video

03Audience region

04Subscribers

YouTube Data API: 2,540 subscribers

05Content audience

Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

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Cost per 1,000 Views

Meta Ads (All-industry avg)$9.94

Not niche-specific — Mesha 2025 all-industry average

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Estimated Clicks

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01Avg. Profit per Sale ($)

Your net profit from a typical sale, after costs

02Conversion Rate (%)

Using Music benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026

03Expected Purchases / Year

Using Music benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR

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Methodology & sourcesNot sourced from YouTube

● Free · No credit card required

Estimated pricing — negotiate directly

Topicsclassified by TrySpansa

music festivals bonnaroo festival culture live music music interviews music commentary jam bands festival lineup analysis music industry podcast commentary bonnaroo news music artist interviews

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See The What Podcast’s insightsFree · 10 seconds · No credit card

The What Podcast

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Topicsclassified by TrySpansa

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