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The Nursery Store

The Nursery Store

@thenurserystoreuk
Est. 2011·United Kingdom·English·~0.2 vids/wk
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The Nursery Store is a Family YouTube creator with 3.5K subscribers and 10.2M total views. The channel covers baby products, stroller reviews, travel systems, baby gear guides, car seat comparisons. Active for 14 years, the channel publishes about 11 videos per year. Videos average 60.9K views each. Based in United Kingdom, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

3,510Subscribers
168Total Videos
10,225,903Total Views
Source: YouTube Data API

Audience Insights for The Nursery Store

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee The Nursery Store’s audience data

Niches

Family

About

Welcome to The Nursery Store!  We've been a family-owned business since 1987, and we’re privileged to have helped thousands of families through life’s early adventures during that time. With over 32,000 5-star Trustpilot reviews, we’re the go-to for baby essentials for many families, stocking a huge selection of nursery products from market-leading brands like Puggle, Joie, Ickle Bubba and Mamas and Papas.  We understand how high-quality products, value for money and consistently excellent service can make a huge difference when shopping for your growing family. So, to make your lives safer, more enjoyable and stress-free, we’ll be demonstrating a huge selection of the latest travel systems, pushchairs, car seats, highchairs, nursery furniture, baby walkers, and more. If you have questions about any of the products you see on this channel, reach out to our product experts at We’re excited to be a part of your story!

Recent Videos

Joie Versadrift On The Go Encore Bundle
Joie Signature Valora Travel Ready Bundle with Ramble XL Carrycot & i-Level Pro Car Seat
Joie Signature Versiti 3-in-1 Twin Travel System
Joie i-Spin 360 Max 4-in-1 Spinning 40-150cm Car Seat
Joie Mimzy Snacker Highchair
Kinderkraft Halley Scooter
Kinderkraft Moov 2 Air 3-in-1 Travel System
Kinderkraft SPINSTEP 5-in-1 Trike

Channel data updated May 2026

youtube.com/@thenurserystoreuk
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YouTube Data API: 3,510 subscribers
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ROI Estimate

TrySpansa OriginalFamily
Your Data
Creator hasn't set this — enter your estimate to see projections
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Cost per 1,000 Views
Meta Ads (Baby Products)$6.99–$9.75
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Family benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026
Using Family benchmark: 1.7× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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