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The Game

The Game

@thegamevideo
Est. 2019·United States·English
New on TrySpansa

The Game is a Music YouTube creator with 3.3M subscribers and 2.9B total views. The channel covers hip hop music, rap music, official music, music collaborations, lyric. Active for 6 years, the channel publishes about 2 videos per year. Videos average 268M views each. Based in United States, the channel's primary language is English. YouTube channels with 1M+ sub channels typically charge between $20,000 and $150,000 per sponsored video. Book a sponsorship directly on TrySpansa.

3,260,000Subscribers
11Total Videos
2,944,526,670Total Views
Source: YouTube Data API

Audience Insights for The Game

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee The Game ’s audience data

Niches

Music

About

Straight Outta Compton.

Recent Videos

The Game, Benny The Butcher & Conway – Brick by Brick
The Game, Benny The Butcher, Conway - Brick by Brick
The Game – E.M.N.T: The Credits (Deluxe Project Trailer)
The Game - EMNT: The Credits | (Deluxe Mixtape Trailer)
The Game x Jeremih - Rotation
The Scheme is always in the Barz. Every Movie Need Trailer Out Now #newmusic #hiphop #rap
THE WAIT IS OVER… OFFICIAL TRACKLIST
The Game Pulled Up with the Chrome… (Game B Birthday Night) - N3on Shows Up

Channel data updated May 2026

youtube.com/@thegamevideo
Open
Channel VideosThe Game
Browse all uploads·Powered by YouTube Data API

Sponsorship Pricing

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YouTube Data API: 3,260,000 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalMusic
Your Data
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Cost per 1,000 Views
Meta Ads (All-industry avg)$9.94
Not niche-specific — Mesha 2025 all-industry average
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Music benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026
Using Music benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
Enter avg views above to estimate conversions
Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

hip hop musicrap musicofficial musicmusic collaborationslyrichip hop collaborationswest coast rapmusic releasesrap featureship hop artist catalog

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See The Game ’s insightsFree · 10 seconds · No credit card