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The Chap's Guide

The Chap's Guide

@thechapsguide
Est. 2019·United Kingdom·English·~3 vids/wk
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The Chap's Guide is a Fashion and Lifestyle YouTube creator with 107K subscribers and 13.8M total views. The channel covers mens fashion, mens style, luxury watches, rolex reviews, gentlemens fashion. Active for 6 years, the channel publishes about 3 videos per week. Videos average 13.5K views each. Based in United Kingdom, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

107,000Subscribers
1,023Total Videos
13,789,241Total Views
Source: YouTube Data API

Audience Insights for The Chap's Guide

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee The Chap's Guide’s audience data

Niches

fashionLifestyle

About

Being 'Chap' is quite simply about being a stylish and effortlessly elegant gentleman - so join me on my lifelong journey to be more CHAP as I endeavour to get through my life with grace and dignity. It's not about fashion though, this channel is about looking and feeling good for men of all ages and how to get the most out of your budget. I'll be sharing some of the life-hacks I have accumulated along my own journey, as well as reviewing products and items that have eased the way for me. So, are you ready to be more Chap? If you would like to support future content, you could 'buy me a coffee' - If you have a question to pose The Chap's Guide, please send it to:

Recent Videos

HOW TO RECLAIM YOUR CONFIDENCE AT ANY STAGE OF LIFE
SHOULD YOU WEAR A LOOKY-LIKEY WATCH?
BEAT THE HEAT | PLANTERS DRESS | SIEGE BELTS
HOW TO FACE RETIREMENT WITH PURPOSE | RETIRE WITH A PLAN FOR THE FUTURE
REVERSIBLE DUEL TIME WATCH | VARIO VERSA WATCH REVIEW
DRESS WELL AND EARN UP TO 20% MORE MONEY IN LIFE
VIEWERS QUESTIONS AT OAK CAMP | OAK CAMP SERIES
THE MEASURE OF A FATHER | TIPS ON NEW FATHERHOOD | OAK CAMP SERIES

Channel data updated June 2026

youtube.com/@thechapsguide
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Channel VideosThe Chap's Guide
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Sponsorship Pricing

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YouTube Data API: 107,000 subscribers
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ROI Estimate

TrySpansa OriginalFashion
Your Data
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Cost per 1,000 Views
Meta Ads (Fashion)$11.20
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Fashion benchmark: 1.9% (Retail & Fashion) · Skailama 2026
Using Fashion benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

mens fashionmens styleluxury watchesrolex reviewsgentlemens fashionover 40 stylecasual menswearwardrobe buildingshoe collectiontweed clothingwatch collectingheritage fashionmidlife styleelegant dressing tipsformal menswear

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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