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Test driver

@testdriverbyclaudioanniciello
Est. 2013·Italy·Italian·~1.0 vids/wk
New on TrySpansa

Test driver is a Automotive YouTube creator with 37.9K subscribers and 17.9M total views. The channel covers car reviews, test drive, automotive journalism, suv reviews, chinese cars. Active for 12 years, the channel publishes about 4 videos per month. Videos average 27.5K views each. Based in Italy, the channel's primary language is Italian. YouTube channels with 10K–50K sub channels typically charge between $200 and $3,000 per sponsored video. Book a sponsorship directly on TrySpansa.

37,900Subscribers
653Total Videos
17,943,898Total Views
Source: YouTube Data API

Audience Insights for Test driver

See the data agencies & brands use to evaluate sponsorship fit

Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Test driver’s audience data

Niches

Auto

About

Test Drive, POV, giri in pista, guide DIY, curiosità, accessori e gadget auto e chi più ne ha più ne metta. Non semplici test, ma analisi approfondite per avere spunti di riflessione. Vi dico quello che gli altri non dicono! 🔝 ISCRIVITI per supportare il mio lavoro ed il mio canale....e non te ne pentirai! 💡 Segui anche Test-Driver.it per le MIGLIORI NOTIZIE sul mondo auto!

Recent Videos

Se hai paura NON prenderla. Tesla Model Y Performance 2026
Ma A CHE SERVONO i cerchi chiusi di Tesla Model 3?
La TESLA più economica di tutte è meglio delle MIGLIORI cinesi? Tesla Model 3 RWD 2026
FINALMENTE l'hanno fatta GPL! Prova Kia Sportage Trifuel 2026
Il GPL sull'ibrido ha davvero SENSO? Kia Sportage Trifuel prova a rispondere
Le NOVITÀ di questo AGGIORNAMENTO di Mazda CX-60? Non sono scontate....
Hanno finalmente RISOLTO con Mazda CX-60 2026? L'ho provata con il NUOVO SETUP
Quando scopri questa GENIALATA TOP su Volkswagen T-Roc non ne fai più a meno!

Channel data updated May 2026

youtube.com/@testdriverbyclaudioanniciello
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Channel VideosTest driver
Browse all uploads·Powered by YouTube Data API

Sponsorship Pricing

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YouTube Data API: 37,900 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalAutomotive
Your Data
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Cost per 1,000 Views
Meta Ads (All-industry avg)$9.94
Not niche-specific — Mesha 2025 all-industry average
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Automotive benchmark: 2.1% (Automobile & Parts) · Skailama 2026
Using all-industry e-commerce avg: 1.6× /year · Mean of 18 niches with published data
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

car reviewstest driveautomotive journalismsuv reviewschinese carsvehicle featuresinfotainment systemshybrid vehicleselectric vehiclesparking assistancecar comparisonsengine analysisautomotive gadgetsitalian language automotiveroad tests

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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