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Substance

Substance

@substance-uk
Est. 2016·United Kingdom·English·~2 vids/wk
New on TrySpansa

Substance is a Music YouTube creator with 48K subscribers and 44.5M total views. The channel covers house music, deep house, uk house music, music remixes, electronic music production. Active for 10 years, the channel publishes about 2 videos per week. Videos average 53.5K views each. Based in United Kingdom, the channel's primary language is English. YouTube channels with 10K–50K sub channels typically charge between $200 and $3,000 per sponsored video. Book a sponsorship directly on TrySpansa.

48,000Subscribers
832Total Videos
44,490,428Total Views
Source: YouTube Data API

Audience Insights for Substance

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Substance’s audience data

Niches

Music

About

Founded in the East of England in January 2016, Substance was formed because of the love for House Music and as a platform for us to share, but also to give producers deserved exposure too. Taking early influence from the 90's from artists such as Livin' Joy, Gina G, The Original, Baby D, Rozalla and Ultra Nate to name a few. Follow us below

Recent Videos

Heeley - Damaged
Stuart G - Lovin You
Kyrone Tweed - Clothes Off
Devon Pringle - Dreams
MASTERZ X GILKZY - SECRET
Dan Crouch - Weekend Lover
Shane Carty - When And Why
Jamie Dorrington - It's Over Wifey

Channel data updated May 2026

youtube.com/@substance-uk
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Channel VideosSubstance
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Sponsorship Pricing

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YouTube Data API: 48,000 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalMusic
Your Data
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Cost per 1,000 Views
Meta Ads (All-industry avg)$9.94
Not niche-specific — Mesha 2025 all-industry average
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Music benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026
Using Music benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
Enter avg views above to estimate conversions
Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

house musicdeep houseuk house musicmusic remixeselectronic music productionhouse music releasesdance musichouse music djsremix compilations90s house music influence

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See Substance’s insightsFree · 10 seconds · No credit card