SJ Strum

@sj_strum

Est. 2011·United Kingdom·English·~1.0 vids/wk

New on TrySpansa

SJ Strum is a Family and Lifestyle YouTube creator with 124K subscribers and 23.7M total views. The channel covers parenting, baby naming, gentle parenting, baby names guide, trending baby names. Active for 14 years, the channel publishes about 4 videos per month. Videos average 31.7K views each. Based in United Kingdom, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

124,000Subscribers

747Total Videos

23,695,826Total Views

Source: YouTube Data API

Views / Video284K

Impressions1.2M

Age Demographics

13-17

18-24

35%

25-34

28%

35-44

16%

45-54

55-64

65+

Gender Split

Male 62%Female 36%Other 2%

Core: Male 18-24

Top Countries

🇺🇸United States

28%

🇬🇧United Kingdom

18%

🇧🇷Brazil

12%

🇮🇳India

🇩🇪Germany

Traffic Sources

34%

Suggested

24%

External

14%

Browse

12%

Content Performance

128KAvg Views

4.2%CTR

+1.2KNet Subs

3:42Watch Time

Subscriber Growth

6 mo agoToday

Device Split

Desktop

48%

Mobile

34%

Tablet

11%

Watch Time

8:42Avg Duration

42%Retention

2.1MHours

6.8Views/Visit

Content Type

Long-form

55%

Shorts

28%

Live

12%

Members

Free · 10 seconds · No credit cardSee SJ Strum’s audience data

Niches

FamilyLifestyle

About

Hey, I'm SJ! Baby Name Consultant, Gentle Parent to my lush little children - Freddie, 13, Finn 9, and Evelina 6 - Spending my family time between our fashionable Surrey home, that we love decorating, & Sweden with stopovers at as many vintage shops I can find along the way! BABY NAME MONDAYS here on YouTube was the first baby name channel the unique, themed lists help Parents discover Names They LOVE! I also host a UK #1 Podcast 'Baby Name Envy'. Due to the names my community is lots of mums-to-be! Plus women who enjoy healthy eating, having real chats about parenting and any products and tips that help keep your home happy and high vibe! I've always loved Thrifting for homeware and clothes for a bit of a unique look, I've been veggie since childhood, vegan since my 20's & practise Gentle Parenting and Positive Discipline at home #familyvlog #gentleparenting #babynames

Recent Videos

Life Overhaul - Vision Board Workshop Secrets To Becoming A Presenter

My First Show As A Radio Presenter...omg I was terrified!

I Need Your Advice...

A new job?!

Whimsical Girly Baby Names With Boyish Nicknames - SJ STRUM

The Western Baby Names That Are Rodeo Ready! Country Charm Names For Boys and Girls // SJ STRUM

100 GIRL NAMES YOU NEED TO HEAR BEFORE PICKING A BABY NAME

*Brand New* America's Most Popular Baby Names 2025 // Future Classics Or Fails?

Channel data updated May 2026

youtube.com/@sj_strum

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Channel VideosSJ Strum

Sponsorship Pricing

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04Subscribers

YouTube Data API: 124,000 subscribers

05Content audience

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Cost per 1,000 Views

Meta Ads (Baby Products)$6.99–$9.75

Mesha 2025

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Estimated Clicks

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01Avg. Profit per Sale ($)

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02Conversion Rate (%)

Using Family benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026

03Expected Purchases / Year

Using Family benchmark: 1.7× /year · Beans 2021 freq × Bluecore/MobiLoud RPR

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Methodology & sourcesNot sourced from YouTube

● Free · No credit card required

Estimated pricing — negotiate directly

Topicsclassified by TrySpansa

parenting baby naming gentle parenting baby names guide trending baby names unique baby names vintage baby names girl names boy names motherhood home decor luxury lifestyle baby name trends 2024 2025

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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See SJ Strum’s insightsFree · 10 seconds · No credit card

SJ Strum

Audience Insights for SJ Strum

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About

Recent Videos

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ROI Estimate

Topicsclassified by TrySpansa

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