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Rumela Lyons

Rumela Lyons

@rumelalyons
Est. 2008·India·English·~0.5 vids/wk
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Rumela Lyons is a Beauty and DIY & Crafts YouTube creator with 37.7K subscribers and 6.4M total views. The channel covers makeup tutorials, fashion styling, hairstyle ideas, haul, get ready with me. Active for 17 years, the channel publishes about 2 videos per month. Videos average 15.1K views each. Based in India, the channel's primary language is English. YouTube channels with 10K–50K sub channels typically charge between $200 and $3,000 per sponsored video. Book a sponsorship directly on TrySpansa.

37,700Subscribers
426Total Videos
6,411,636Total Views
Source: YouTube Data API

Audience Insights for Rumela Lyons

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
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Niches

BeautyDIY

About

This channel is all about beauty, fashion and DIYs. ♥ ♥ ♥ ♥ Makeup ♥ ♥ ♥ ♥ ♥ ♥ ♥ ♥ Fashion ♥ ♥ ♥ ♥ ♥ ♥ ♥ ♥ Hairstyle's♥ ♥ ♥ ♥ ♥ ♥ ♥ ♥ Hauls ♥ ♥ ♥ ♥ If you are a COMPANY and want me to REVIEW your products, send me personal message here on YouTube. Or mail me at

Recent Videos

Rhythm of India by Rumela’s Bollywood dance school Milwaukee
Sirra and Zalim by student of Rumela’s Bollywood Dance School
When they say I don’t look like a Bengali 🤷🏻‍♀️😉😉
Jhansi ki Rani performance by Rumela Lyons and her group MKE Bollywood Queens
Bengali girl dressed as Marathi
Work look book
Work lookbook 🙌🙌
Office Style Diaries - week 5 #WorkLookBook #springstyle #classical WorkOutfitsOfTheWeek #OfficeOOTD

Channel data updated May 2026

youtube.com/@rumelalyons
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YouTube Data API: 37,700 subscribers
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TrySpansa OriginalBeauty
Your Data
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Cost per 1,000 Views
Meta Ads (Beauty)$10.15
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Beauty benchmark: 6.8% (Personal Care & Beauty) · Skailama 2026
Using Beauty benchmark: 1.4× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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