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Riya Basu

Riya Basu

@riyabasu
Est. 2016·India·English·~0.9 vids/wk
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Riya Basu is a Lifestyle and Food & Cooking YouTube creator with 6.7K subscribers and 1.7M total views. The channel covers fitness lifestyle, healthy recipes, indian food, lifestyle vlogging, wellness journey. Active for 9 years, the channel publishes about 4 videos per month. Videos average 3.9K views each. Based in India, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

6,700Subscribers
445Total Videos
1,728,667Total Views
Source: YouTube Data API

Audience Insights for Riya Basu

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
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Niches

LifestyleFood

About

i yap, cook, eat, move, wander ✨ Hey there 👋 I’m Riya Basu - a healthy foodie sharing her fitness journey- exploring the world, experimenting different things and experiencing the best of what this life has to give✨ Join me in this journey and I promise either you’ll have fun or you’ll learn something new every day 💛

Recent Videos

Affordable suit set from #flipkart 💖
Best blushes for Dusky skin | Blush from @SwissBeautyCosmetics 💖 #shorts
Favourite Indian footwear 🙌 #flipkart
Such affordable black pants 💅 #flipkart
Happy new year 🥳 #shorts
Is it just me or you are turning into this as well? 🙈
My summer staple outfit 💖 #flipkart #kurti
My everyday morning routine | Get ready with me for the gym with @lakmeindia 💪💖 #collaboration

Channel data updated May 2026

youtube.com/@riyabasu
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Sponsorship Pricing

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YouTube Data API: 6,700 subscribers
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TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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