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Nikkia Joy

Nikkia Joy

@nikkiajoy
Est. 2013·Australia·English·~2 vids/wk
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Nikkia Joy is a Beauty YouTube creator with 913K subscribers and 145M total views. The channel covers makeup tutorials, makeup tips and tricks, beauty product reviews, oily skin makeup, foundation reviews. Active for 12 years, the channel publishes about 2 videos per week. Videos average 123K views each. Based in Australia, the channel's primary language is English. YouTube channels with 500K–1M sub channels typically charge between $10,000 and $50,000 per sponsored video. Book a sponsorship directly on TrySpansa.

913,000Subscribers
1,182Total Videos
144,912,229Total Views
Source: YouTube Data API

Audience Insights for Nikkia Joy

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Nikkia Joy’s audience data

Niches

Beauty

About

Hi everyone and welcome to my channel! I am an Australian Makeup Artist and Beauty YouTuber! Here on my channel you will learn tips and tricks on how to apply makeup, beauty & skincare product recommendations and ways to save money on makeup! As an oily skin type it can be hard to find products that actually look good and last during the day - so I do all the testing for you, so that you know exactly what products are worth your time and money!! I upload 3 new videos a week, so there's always something new to watch! I hope you hang around and join our family :) (USA/INTERNATIONAL) (AUS) Nikkia :) xxx

Recent Videos

There could be worse addictions…🤷🏻‍♀️🤣 #shopping #shoppingaddict #designershoes
This makeup lasts through anything🤯 #makeup #settingspray #loreal
And Emily….That’s all! 👏🏼 #tdwp #funny
Top 5 Products from Maybelline👀 #makeup
I thought I was going to HATE this…🫠 #brows #eyebrows
MARCH HITS & SH*TS!! Beauty & Skincare Favorites + Disappointments!
One Product That I Can Use Six Different Ways👏🏼
TESTING THE *NEW* DOUBLE WEAR FOUNDATION...ESTEE LAUDER WE NEED TO TALK💀

Channel data updated May 2026

youtube.com/@nikkiajoy
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Channel VideosNikkia Joy
Browse all uploads·Powered by YouTube Data API

Sponsorship Pricing

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YouTube Data API: 913,000 subscribers
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ROI Estimate

TrySpansa OriginalBeauty
Your Data
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Cost per 1,000 Views
Meta Ads (Beauty)$10.15
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Beauty benchmark: 6.8% (Personal Care & Beauty) · Skailama 2026
Using Beauty benchmark: 1.4× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

makeup tutorialsmakeup tips and tricksbeauty product reviewsoily skin makeupfoundation reviewsmakeup hackswinged eyelinercontouring and highlightingbridal makeupmakeup for beginners

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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