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Melanie Locke

Melanie Locke

@melanielocke
Est. 2014·United States·English·~2 vids/wk
New on TrySpansa

Melanie Locke is a Lifestyle and DIY & Crafts YouTube creator with 544K subscribers and 108M total views. The channel covers crafting, crochet tutorials, knitting, sewing, fashion styling. Active for 11 years, the channel publishes about 2 videos per week. Videos average 72.9K views each. Based in United States, the channel's primary language is English. YouTube channels with 500K–1M sub channels typically charge between $10,000 and $50,000 per sponsored video. Book a sponsorship directly on TrySpansa.

544,000Subscribers
1,485Total Videos
108,312,484Total Views
Source: YouTube Data API

Audience Insights for Melanie Locke

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Melanie Locke’s audience data

Niches

LifestyleDIY

About

Hi friends! I am a post grad girl who recently moved to the bay area and loves all things crafting, crocheting, knitting, sewing and more! I've grown up on this channel and share all about my life including thrifting, beauty, lifestyle, fashion, reading and simply vlog pretty much anything that I've been up to! Subscribe to get creative and follow my journey here! Follow me on Instagram & Tiktok , and on Pinterest & Spotify

Recent Videos

Wait that’s so pretty let me capture it!
Kiln haul! Everything I made in my 6 week pottery course (the second time)
Oh how time flies :,)
How my morning sounds
How much can I knit on my flight? ✈️
Personal Mother’s Day gift ideas💐
(Mini) new apartment reveal 🛋️
The handmade sweater and handmade mug combo 💙

Channel data updated May 2026

youtube.com/@melanielocke
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Channel VideosMelanie Locke
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Sponsorship Pricing

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YouTube Data API: 544,000 subscribers
Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

ROI Estimate

TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

craftingcrochet tutorialsknittingsewingfashion stylingoutfit ideasthriftingdiy craftsroom decorationfashion haulsmakeup tutorialsmorning routine vlogscraft projectsfiber artsknitted accessories

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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