Matt Purcell

@mattpurcell

Est. 2009·Australia·English·~0.5 vids/wk

New on TrySpansa

Matt Purcell is a Business YouTube creator with 121K subscribers and 1.9M total views. The channel covers personal branding, business strategy, entrepreneurship, content creation, social media marketing. Active for 16 years, the channel publishes about 2 videos per month. Videos average 4K views each. Based in Australia, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

121,000Subscribers

476Total Videos

1,908,805Total Views

Source: YouTube Data API

Views / Video284K

Impressions1.2M

Age Demographics

13-17

18-24

35%

25-34

28%

35-44

16%

45-54

55-64

65+

Gender Split

Male 62%Female 36%Other 2%

Core: Male 18-24

Top Countries

🇺🇸United States

28%

🇬🇧United Kingdom

18%

🇧🇷Brazil

12%

🇮🇳India

🇩🇪Germany

Traffic Sources

34%

Suggested

24%

External

14%

Browse

12%

Content Performance

128KAvg Views

4.2%CTR

+1.2KNet Subs

3:42Watch Time

Subscriber Growth

6 mo agoToday

Device Split

Desktop

48%

Mobile

34%

Tablet

11%

Watch Time

8:42Avg Duration

42%Retention

2.1MHours

6.8Views/Visit

Content Type

Long-form

55%

Shorts

28%

Live

12%

Members

Free · 10 seconds · No credit cardSee Matt Purcell’s audience data

Niches

business

About

Business, branding, mental health. Check out his social spaces:

Recent Videos

Claude code content just kills my nuts

China is silent but deadly

You can’t “sell care” your way out of a negative bank balance

Marketing vs branding

Biggest mistake I made selling as a business owners

How To Know If Your Business Idea Will Actually Work

Not everyone is a fit and that is great

You can’t hire just someone’s skill. The whole person comes with it

Channel data updated May 2026

youtube.com/@mattpurcell

Open

Channel VideosMatt Purcell

Sponsorship Pricing

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02Avg views per video

03Audience region

04Subscribers

YouTube Data API: 121,000 subscribers

05Content audience

Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

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Cost per 1,000 Views

Meta Ads (Accounting)$7.20–$11.31

Mesha 2025

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Estimated Clicks

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Business creators typically promote services (bookings, courses, subscriptions) rather than e-commerce products. Standard e-commerce conversion rates don't apply.

Methodology & sourcesNot sourced from YouTube

● Free · No credit card required

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