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Malwanne

Malwanne

@malwanne
Est. 2012·Germany·German·~1 vids/wk
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Malwanne is a Lifestyle and Food & Cooking YouTube creator with 1.1M subscribers and 315M total views. The channel covers product testing, advent calendar reviews, german language lifestyle, luxury product reviews, beauty adventskalender. Active for 14 years, the channel publishes about 1 video per week. Videos average 422K views each. Based in Germany, the channel's primary language is German. YouTube channels with 1M+ sub channels typically charge between $20,000 and $150,000 per sponsored video. Book a sponsorship directly on TrySpansa.

1,050,000Subscribers
747Total Videos
315,417,322Total Views
Source: YouTube Data API

Audience Insights for Malwanne

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Malwanne’s audience data

Niches

LifestyleFood

About

Dieser Kanal ist die kreative Spielwiese von Vanessa aka. Malwanne und jeder, der nett, offen und tolerant ist, kann hier mitspielen. IMPRESSUM (gemäß § 5 DDG): newbase GmbH Lena Nießen Gürzenichstr. 6–16 50667 Köln Lieferadresse (Pakete): Malwanne c/o newbase GmbH Große Sandkaul 2 50667 Köln Fax: (0221) 29289303 Aufsichtsbehörde: Landesanstalt für Medien NRW

Recent Videos

Wie geht's nach der Schwangerschaft weiter? Q&A und Roomtour! VLOGMAS 4
Der letzte Adventskalender 2025.. mit Haarspangen? Sorry.
Babyshootings, Luxus Hotels und mein 9. Türchen | VLOGMAS 3
Ich teste den Studio Ghibli Adventskalender 2025!
Mein 1. Adventskalender Türchen & Mini Food Tour durch Berlin | VLOGMAS 2
Wir testen 2 Mystery Box Adventskalender 2025!
Wir machen Platz für das Baby und nichts läuft wie geplant.. | VLOGMAS 1
Ich teste einen SWAROVSKI Schmuck Adventskalender 2025 und bin verwirrt!

Channel data updated May 2026

youtube.com/@malwanne
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Channel VideosMalwanne
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Sponsorship Pricing

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YouTube Data API: 1,050,000 subscribers
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ROI Estimate

TrySpansa OriginalLifestyle
Your Data
Creator hasn't set this — enter your estimate to see projections
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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Topicsclassified by TrySpansa

product testingadvent calendar reviewsgerman language lifestyleluxury product reviewsbeauty adventskalenderjewelry reviewsfood and drink adventskalenderlifestyle unboxingseasonal gift guidespremium product comparisons

Resources

The Brief Isn't Dead. Unstructured Briefs Are. →NY Synthetic Performer Law: AI Clauses Your Deal Needs →Creator Payment Rails 2026: 5 Compared (Plus 1 Imposter) →

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