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Malin & Tom

Malin & Tom

@malinandtom
Est. 2021·Sweden·English·~1 vids/wk
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Malin & Tom is a Lifestyle and Family YouTube creator with 9.5K subscribers and 1.6M total views. The channel covers van life, family vlogging, off grid living, cabin renovation, tiny living. Active for 5 years, the channel publishes about 1 video per week. Videos average 5.5K views each. Based in Sweden, the channel's primary language is English. YouTube channels with 1K–10K sub channels typically charge between $50 and $500 per sponsored video. Book a sponsorship directly on TrySpansa.

9,510Subscribers
297Total Videos
1,630,838Total Views
Source: YouTube Data API

Audience Insights for Malin & Tom

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Malin & Tom’s audience data

Niches

LifestyleFamily

About

We’re Malin & Tom; a family of four exploring life between our van and our little cabin. We love sharing our adventures and challenges of van life with kids, off-grid cabin projects, tiny living in a cabin, and honest stories about building a simple life close to nature. Welcome to your new favourite family vlog! New videos out every Sunday at 6pm CET.

Recent Videos

Till alla svenska följare, nu är vi live! 🇸🇪
Is this REALLY necessary?
We're trying our best...
Can THIS Robot Lawn Mower survive our IMPOSSIBLE Garden!?
A little update about our posting schedule for the next coming weeks!🫶
The CANCER SCAN RESULTS are Finally Here
BIG test results incoming!
Life After Cancer… Here’s the TRUTH about Starting Over.

Channel data updated June 2026

youtube.com/@malinandtom
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Sponsorship Pricing

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YouTube Data API: 9,510 subscribers
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ROI Estimate

TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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