Lillian Zhang

@lillianzhang_

Est. 2011·United States·English·~0.3 vids/wk

New on TrySpansa

Lillian Zhang is a Finance and Lifestyle YouTube creator with 15.9K subscribers and 4.5M total views. The channel covers personal finance, gen z finance, financial education, money management, career advice. Active for 14 years, the channel publishes about 1 video per month. Videos average 23.1K views each. Based in United States, the channel's primary language is English. YouTube channels with 10K–50K sub channels typically charge between $200 and $3,000 per sponsored video. Book a sponsorship directly on TrySpansa.

15,900Subscribers

194Total Videos

4,485,272Total Views

Source: YouTube Data API

Views / Video284K

Impressions1.2M

Age Demographics

13-17

18-24

35%

25-34

28%

35-44

16%

45-54

55-64

65+

Gender Split

Male 62%Female 36%Other 2%

Core: Male 18-24

Top Countries

🇺🇸United States

28%

🇬🇧United Kingdom

18%

🇧🇷Brazil

12%

🇮🇳India

🇩🇪Germany

Traffic Sources

34%

Suggested

24%

External

14%

Browse

12%

Content Performance

128KAvg Views

4.2%CTR

+1.2KNet Subs

3:42Watch Time

Subscriber Growth

6 mo agoToday

Device Split

Desktop

48%

Mobile

34%

Tablet

11%

Watch Time

8:42Avg Duration

42%Retention

2.1MHours

6.8Views/Visit

Content Type

Long-form

55%

Shorts

28%

Live

12%

Members

Free · 10 seconds · No credit cardSee Lillian Zhang’s audience data

Niches

FinanceLifestyle

About

Subscribe for finance, career, productivity, travel, and more! Upcoming author of "The New Money Rules: The Gen Z Guide to Personal Finance" – pre-order now at thenewmoneyrules.com Lillian Zhang helps Gen Z and millennials navigate their finances through practical, relatable education that reaches and inspires hundreds of thousands across social media. A Silicon Valley professional and a Haas School of Business graduate from the University of California, Berkeley, she combines real-world experience with actionable financial guidance. She’s been featured on CNBC’s Make It, Business Insider, Bloomberg, ABC’s Good Morning America, and Yahoo Finance. WEBSITE: lillianzhang.com

Recent Videos

How much it cost to go to Banff 🌲🏔️ (the most beautiful place ever)

expensive things that are worth the money - travel edition. what are your travel nonnegotiables?

Expensive things that are worth the money to improve your life & productivity!

The 3 ETFs that helped me save $1M at 26

Why buying a house doesn’t make sense in San Francisco

POV: your friends are dedicated at getting the perfect pic 😂

What to do when you feel behind? | #FirstGenFiles Ep 2

What do you do after you hit all the goals you thought would make you happy? | #FirstGenFiles Ep 1

Channel data updated June 2026

youtube.com/@lillianzhang_

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Channel VideosLillian Zhang

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03Audience region

04Subscribers

YouTube Data API: 15,900 subscribers

05Content audience

Rates are TrySpansa estimates based on industry data. Not sourced from or derived from YouTube.

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Cost per 1,000 Views

Meta Ads (Finance)$11.75

Mesha 2025

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Estimated Clicks

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Finance creators typically promote services (bookings, courses, subscriptions) rather than e-commerce products. Standard e-commerce conversion rates don't apply.

Methodology & sourcesNot sourced from YouTube

● Free · No credit card required

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