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Life of the Baldwins

Life of the Baldwins

@lifeofthebaldwins
Est. 2018·United Kingdom·English·~2 vids/wk
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Life of the Baldwins is a Lifestyle and Food & Cooking YouTube creator with 12.4K subscribers and 3.5M total views. The channel covers family vlogging, budget grocery shopping, meal planning, uk supermarket hauls, large family budgeting. Active for 7 years, the channel publishes about 2 videos per week. Videos average 5.4K views each. Based in United Kingdom, the channel's primary language is English. YouTube channels with 10K–50K sub channels typically charge between $200 and $3,000 per sponsored video. Book a sponsorship directly on TrySpansa.

12,400Subscribers
637Total Videos
3,463,946Total Views
Source: YouTube Data API

Audience Insights for Life of the Baldwins

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
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Niches

LifestyleFood

About

Welcome to our channel Life of the Baldwin's. We are a family of 8 who live in somerset, UK. Mum, Kayleigh. Dad, Kevin. Jamie 20, Rhys 19, Summer 17, Riley 13, Felicity 9, Sienna 7 We have 2 fur children Charlie the 10 year old cockapoo and Custard the 7 year old mini lop rabbit. (RIP CUSTARD, FOREVER 7.5) We love to vlog our daily life from adventurous days out to cosy home days. We film everything, the highs and the lows so you get to see exactly how crazy and amazing a big family can be. Please subscribe and never miss a upload. You can also follow us on instagram Life of the Baldwins. Email

Recent Videos

GROCERY HAUL SAINSBURYS, LIDL, FARMFOODS AND HOME BARGAINS
FACE TO FACE WITH A BEAR | WILDWOOD DEVON
WILL IT FIT IN THE HOUSE | LITTLE LOOK IN HOME SENSE
SAINSBURYS AND OCADO GROCERY HAUL
COME SHOP FOR A NEW BBQ | TYPICAL BANK HOLIDAY BBQ WEATHER
WE WENT TO A GRAND OPENING AND FOUND SOMEWHERE NEW TO EAT
I WAS MORTIFIED | HOME ED
SAINSBURYS AND OCADO GROCERY HAUL | WHAT I FEED MY FAMILY | £200 BUDGET

Channel data updated May 2026

youtube.com/@lifeofthebaldwins
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YouTube Data API: 12,400 subscribers
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TrySpansa OriginalLifestyle
Your Data
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Cost per 1,000 Views
Meta Ads (Wellness)$10.15–$11.25
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Lifestyle benchmark: 1.9%–6.8% (Retail & Fashion) · Skailama 2026
Using Lifestyle benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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