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Klossy

Klossy

@karliekloss
Est. 2015·~0.3 vids/wk
New on TrySpansa

Klossy is a Beauty and Fashion YouTube creator with 703K subscribers and 59.2M total views. The channel covers fashion and beauty, supermodel lifestyle, fashion week coverage, celebrity fashion stories, makeup tutorials. Active for 11 years, the channel publishes about 1 video per month. Videos average 320K views each. YouTube channels with 500K–1M sub channels typically charge between $10,000 and $50,000 per sponsored video. Book a sponsorship directly on TrySpansa.

703,000Subscribers
185Total Videos
59,156,440Total Views
Source: YouTube Data API

Audience Insights for Klossy

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Klossy’s audience data

Niches

Beautyfashion

Recent Videos

My 17th Met Gala! Full vlog on my channel 🤍
My 17th Met Gala!
Excited to share my first vlog in 5 years & our film premiere at @sxsw! Full episode on my channel!
Our Film Premiered at SXSW | First Vlog in 5 Years
Thinking back to #KodeWithKlossy in #2016 and our exponential growth 💚
Vanity Fair Oscar party wearing @gucci @EsteeLauder 🖤
An extra special welcome back to runway ✨ Thank you @demna @gucci 🫶
There was something special about that first summer of Kode With Klossy in 2015...

Channel data updated May 2026

youtube.com/@karliekloss
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YouTube Data API: 703,000 subscribers
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ROI Estimate

TrySpansa OriginalBeauty
Your Data
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Cost per 1,000 Views
Meta Ads (Beauty)$10.15
Mesha 2025
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Beauty benchmark: 6.8% (Personal Care & Beauty) · Skailama 2026
Using Beauty benchmark: 1.4× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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