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Design Doc

Design Doc

@designdoc
Est. 2008·United States·English·~0.2 vids/wk
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Design Doc is a Gaming YouTube creator with 367K subscribers and 38.3M total views. The channel covers game design analysis, video essays, game mechanics, boss design, difficulty design. Active for 17 years, the channel publishes about 8 videos per year. Videos average 264K views each. Based in United States, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

367,000Subscribers
145Total Videos
38,304,429Total Views
Source: YouTube Data API

Audience Insights for Design Doc

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Design Doc’s audience data

Niches

Gaming

About

We're Dan and Mike, and we're Design Doc! We make video essays on game design. Our videos are crosscuts that point out all the little details that add up to make amazing games. We pick a topic, and we see what we can dig up from all corners of the gaming world - from RPGs to Puzzle, from retro to modern, from AAA to indie. There's a lot out there to learn from. Wanna take a tour?

Recent Videos

BOLD Status Effects
Great and Terrible UX Design in Games - Good Design, Bad Design
Modern Games NEED Style
Crazy (but not too crazy) Game Weather
Triple Bosses: Why Are They Different?
The 16 Best (?) Games of 2025
What's The Deal With Corpse Runs?
Super Mario Power-Ups Retrospective (1985 - 1992)

Channel data updated May 2026

youtube.com/@designdoc
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YouTube Data API: 367,000 subscribers
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ROI Estimate

TrySpansa OriginalGaming
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Cost per 1,000 Views
Meta Ads (All-industry avg)$9.94
Not niche-specific — Mesha 2025 all-industry average
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Gaming benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026
Using Gaming benchmark: 1.4× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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