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Callum Upton

Callum Upton

@callumupton
Est. 2010·United Kingdom·English·~0.2 vids/wk
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Callum Upton is a Entertainment and Gaming YouTube creator with 80.5K subscribers and 11.3M total views. The channel covers scam investigation, kickstarter fraud, game development failures, metaverse projects, crypto gaming. Active for 15 years, the channel publishes about 1 video per month. Videos average 56K views each. Based in United Kingdom, the channel's primary language is English. YouTube channels with 50K–500K sub channels typically charge between $1,000 and $15,000 per sponsored video. Book a sponsorship directly on TrySpansa.

80,500Subscribers
202Total Videos
11,320,407Total Views
Source: YouTube Data API

Audience Insights for Callum Upton

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Views / Video284K
Impressions1.2M
Age Demographics
13-17
8%
18-24
35%
25-34
28%
35-44
16%
45-54
8%
55-64
3%
65+
2%
Gender Split
Male 62%Female 36%Other 2%
Core: Male 18-24
Top Countries
🇺🇸United States
28%
🇬🇧United Kingdom
18%
🇧🇷Brazil
12%
🇮🇳India
9%
🇩🇪Germany
7%
Traffic Sources
Search
34%
Suggested
24%
External
14%
Browse
12%
Content Performance
128KAvg Views
4.2%CTR
+1.2KNet Subs
3:42Watch Time
Subscriber Growth
6 mo agoToday
Device Split
Desktop
48%
Mobile
34%
Tablet
11%
TV
7%
Watch Time
8:42Avg Duration
42%Retention
2.1MHours
6.8Views/Visit
Content Type
Long-form
55%
Shorts
28%
Live
12%
Members
5%
Free · 10 seconds · No credit cardSee Callum Upton’s audience data

Niches

EntertainmentGaming

About

I look into scams so you dont have to!

Recent Videos

AI Agents Are Posting Like Humans Now!
The RAM shortage is much worse than we thought...
Open AI lawsuits are a disaster
The gamers have WON! MTX are gone.
ai is now dangerous...
Pokemon strike again and its an absolute SCAM
This pre-alpha costs $100k to play..
Earth 2 released their pre-alpha. its a JOKE!

Channel data updated May 2026

youtube.com/@callumupton
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YouTube Data API: 80,500 subscribers
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ROI Estimate

TrySpansa OriginalEntertainment
Your Data
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Cost per 1,000 Views
Meta Ads (All-industry avg)$9.94
Not niche-specific — Mesha 2025 all-industry average
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Estimated Clicks
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Your net profit from a typical sale, after costs
Using Entertainment benchmark: 2.5%–3.34% (E-commerce overall avg) · Skailama 2026
Using Entertainment benchmark: 1.5× /year · Beans 2021 freq × Bluecore/MobiLoud RPR
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Methodology & sourcesNot sourced from YouTube
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